Digital & Web
Ligga Gamer
A mobile-first landing page to bring Ligga, an internet provider in Paraná, Brazil, closer to a demanding audience: technically savvy gamers.
Context
Ligga is one of the largest local internet providers in Paraná, Brazil. While I was at Tech&Soul in São Paulo, we created media segmentation projects for the brand — among them, a landing page for gamers, an audience that knows speed, latency and stability inside out.
The solution
Adapted from a key visual created for a campaign with the same goal, the page was designed mobile first and served as the destination for the programmatic media buy.
The content was also planned for SEO, helping improve organic ranking and keeping the brand close to its audience beyond the paid media window.
